Nerav Rao, Creative Producer, Director and Editor

Creative Producer & Director
Dubai · London
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■ From brief to final cut 01 End-to-end creative production.
FROM BRIEF
TO FINAL
CUT.
THE FULL CREATIVE CHAIN.

Creative Producer, Director and Editor. Fifteen years of branded film, documentary and broadcast: credits include the BBC, Channel 4, PIF and Al Hilal FC.

I hold the full chain: concept through final cut. Fewer handoffs, higher creative control, better films. Broadcast-trained, brand-fluent.

Dubai-based, working independently across the Gulf, UK and internationally.

15+ Years
MENA · Europe · USA
BBC · Channel 4 · Fremantle
PIF · Al Hilal · Puma
■ Selected Work 02 Brand Film & Documentary
Heritage brand film still — Designed by Pride, Al Hilal × Puma
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DESIGNED
BY PRIDE

Client
Al Hilal × Puma
Type
Heritage Brand Film
Date
2026

01 / Al Hilal × Puma

Role
Creative Producer & 2nd Camera
Challenge
Produce a film that honoured Al Hilal's century-long identity without leaning on trophies or results. A cultural story, not a sporting one.
Approach
Developed the original concept and presented the creative direction directly to Al Hilal FC and Puma. Led pre-production and served as second camera across the three-day shoot.
Outcome
A heritage brand film for Al Hilal FC's 10M+ audience, positioning the club's identity as something earned, not marketed.
View on Instagram →
Aerial tennis court — Shaping the Game documentary series for PIF
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SHAPING
THE GAME

Client
PIF · Aurora Media
Type
Documentary Series
Date
2025

02 / PIF · Aurora Media

Role
Producer & Director
Challenge
Deliver a multi-episode documentary at broadcast standard, with C-suite access, multiple territories, and a tight production calendar.
Approach
Directed and shot all contributor interviews from senior executives to professional players across multiple territories, while developing episode structure and pitch materials in parallel.
Outcome
A documentary series filmed at 100 Sutton Studios, New York — featuring Sloane Stephens, Kim Clijsters and Belinda Bencic — that shaped the public narrative around PIF's investment in global sport.
Watch on YouTube →
Francis Bourgeois — Trainspotting With Francis Bourgeois, Untold Studios and Channel 4
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TRAINSPOTTING
WITH FRANCIS
BOURGEOIS

Client
Untold · Channel 4
Type
Viral Documentary
Date
2022

03 / Untold · Channel 4

Role
Development Producer & Director
Challenge
Turn a niche viral personality into a Channel 4 documentary commission, fast enough to stay ahead of the cultural moment.
Approach
Contributed to early development then shot and edited the pilot. The cut was built as a direct pitch to Channel 4 Digital.
Outcome
Commission secured. The series aired on Channel 4 Digital and has been credited as one of the platform's most successful digital originals.
Watch on YouTube →
Top Gear production still — broadcast and social content for Fremantle and BBC Studios
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BROADCAST
& SOCIAL

Client
Fremantle · BBC Studios
Type
Digital Production
Date
2016 – 2021

04 / Fremantle · BBC Studios

Role
Digital Producer & Editor
Challenge
Build digital content strategies for globally recognised IP, with audiences of tens of millions and no room for off-brand execution.
Approach
Produced and edited across a slate including Top Gear, Grand Designs, The Apprentice, Britain's Got Talent and X Factor, building VOD and brand channel content to broadcast-grade standards.
Outcome
Consistent high-performing digital output for some of the world's most recognised entertainment properties.
Watch on YouTube →
Goals House — brand documentary for Atomized and Freuds Group
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GOALS
HOUSE

Client
Atomized · Freuds
Type
Creative Direction and Production
Date
2022 – 2024

05 / Atomized · Freuds

Role
Creative Director & Producer
Challenge
Build and run a full content ecosystem for a live-events brand from scratch, across multiple global events, with brand partner deliverables running in parallel.
Approach
Architected the content strategy then executed it on the ground, shooting, producing and editing across every event while managing production support for brand partner social channels.
Outcome
A scalable content operation delivering consistent quality across global events and all brand touchpoints.
Visit Goals House →
■ What I Do 03 Creative Production
(01)
IDEATION &
CONCEPTING
Creative Strategy & Brief Development
Treatment Writing & Concept Development
Scriptwriting & Story Structure
Visual Direction & Mood Boards
Pitch Decks & RFP Responses
(02)
PREPRODUCTION
& PLANNING
Budget Planning & Financial Control
Scheduling & Logistics Management
Crew Assembly & Casting
Location Scouting & Recces
Supplier & Vendor Coordination
(03)
SHOOT &
DIRECTION
On-Set Creative Direction
DOP & Department Head Collaboration
Documentary & Branded Content Direction
Multi-Territory: UAE · KSA · UK · USA · Italy
Crew Leadership up to 30
(04)
POST &
DELIVERY
Offline Editing & Story Assembly
Colour Grade & Sound Design Oversight
Motion Graphics & Finish
Multi-Platform Versioning
Final Delivery & Archive
How I Work
Production Infrastructure
01
AI-Integrated Production
Pre-production research, shot logging, media organisation and post workflow, all built around AI tooling. Less admin overhead, faster turnaround, more time on the work that matters.
02
Intelligent Media Management
Structured media frameworks covering ingest, labelling, archiving and handoff. Post-production ready from the moment cards come out of camera. No lost files, no ambiguity.
03
Precision Kit Infrastructure
Custom-designed kit management including modular storage systems. Every piece of equipment catalogued, organised and call-sheet ready. Production efficiency starts in the kit room.
■ Get in Touch 04 Let's Work Together

LET'S
MAKE
SOMETHING.

Available for select commissions and collaborations.
Based in Dubai — working across the Gulf, UK and internationally.
For a faster reply, message via WhatsApp.

Email directly

neravrao@gmail.com
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■ Selected Work 01 / 05